Baker Communications
presents
Telephone Selling Skills On-Site Training
Telephone Selling Skills teaches the telephone sales process and how it is affected by each customer’s particular situation. The skills taught and learned will boost company’s sales and profitability.
Course Description/Agenda
Baker’s public Telephone workshop or Baker’s custom-designed Telephone Selling Skills program will deal with participants specific needs. The interactive format using telephone switching equipment or audio taped phone directories applies specific selling skills to telephone selling. The workshop addresses telesales in areas such as incoming calls, outgoing calls, order taking, prospecting, selling, customer service, collection, and telephone etiquette.
Telephone Selling Skills teaches the telephone sales process and how it is affected by each customer’s particular situation. The skills taught and learned will boost company’s sales and profitability. The workshop participants will pinpoint customer concerns over the phone and determine how their company, product, or service can provide meaningful value to the customer, even in a competitive or saturated market. A direct focus on industry-specific, videotaped role plays, audio taped phone conversations, and telephone switching for real life telephone practice allows all participants to learn by doing rather than being lectured at. Intensive feedback from the instructor guarantees direct skill reinforcement and individual skill development.
Objectives:
Participants will learn to:
- Learn to handle difficult objections
- Understand the difference between telephone and face-to-face selling
- Use the telephone selling process so you can sell long-term
relationships rather than low bids - Interview customers instead of pitching products
- Think and respond like a business consultant
- Understand different buyer types and behaviors so you can adapt to each
style and create positive chemistry - Determine an optimum strategy for advantage over the competition
- Differentiate your product and company
- Deal with multi-level sales structures
- Identify and quantify the costs of sales
- Determine opportunity areas for adding value to a customer’s business
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